An 8,000 square foot intergalactic adventure built inside CAMP's 5th Avenue NYC flagship — the brand's first adventure-themed experience and a first-of-its-kind fusion of physical and digital play. Developed in collaboration with innovation lab Future Colossal, Cosmic CAMP used AR and projection-mapping technology to transport families across space stations, asteroid fields, lava pools, and alien landscapes. Space Communicator bracelets tracked points across six interactive environments in a 60–75 minute guided adventure — then rotated to Brooklyn City Point, extending the program's reach across New York.
Stores shouldn't be static. Cosmic Camp will be our best experience yet — a real getaway for families that transports them into another world.